Chair: Fiona Fui-Hoon Nah
Positive and Negative Affect in IT Evaluation: A Longitudinal Study, P. Zhang and N. Li
Proposing the Interactivity-Stimulus-Attention Model (ISAM) to Explain and Predict the Enjoyment, Immersion, and Adoption of Purely Hedonic Systems, P. B. Lowry, N. W. Twyman, J. Gaskin, B. Hammer, A. R. Bailey, and T. L. Roberts
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